Posts Tagged ‘Demi’

I’ve waited for months for this announcement. In fact, last February I was part of a focus group that looked at various prototypes for the new medium bag. At that time two options were presented, and I fell in love with one of them! Let me introduce you to Demi.

Demi is bigger than the Classic size bag and smaller than the Big Bag. It’s softer and unstructured and sports a more slouchy look. There will be six Demi shells when the product is available on September 1. Also there are several other shells coming in about 10 days, including two Classic shells, two Big Bag shells and a Mini shell. I’ve been told that a new Hope shell for the Classic, Big Bag and Mini will also be released in red.

Let me know what you think!